Hero | #262, Tessera
Kestrel
Hero section#261 of 366WebAbout this design
Hero section for Web — hero for Kestrel, a link-shortening platform documenting its brand kit and usage rules.
Style — icy pale-blue ground, white cards, near-black ink, steel-blue and rust marks.
Layout — wordmark lockup over title and intro, download CTA, then do and don't specimens and asset sections.
Components — Download-brand-kit and Write-to-the-brand-team buttons, wordmark pairs, naming guidance, colour swatches, mockup cards.
Vibe — precise, instructional, disciplined — brand guidelines.