---
title: "Footer design: anatomy, variants and examples | Kombai"
description: "A footer closes every page with grouped secondary links, legal text and social links, so people can reach the rest of the site from the bottom."
canonical_url: https://kombai.com/glossary/footer/
author: "The Kombai Team"
---

# Footer

A footer closes every page with grouped secondary links, legal text and social links, so people can reach the rest of the site from the bottom.

- Also called: site footer
- Platforms: Web, Mobile
- In the Kombai gallery: [251 web designs](https://kombai.com/gallery/web/footer/), [34 mobile designs](https://kombai.com/gallery/mobile/footer/)

- [Dispatch Grove](https://kombai.com/gallery/inspirations/footer-web-231/) (Web)
- [Plinth](https://kombai.com/gallery/inspirations/footer-ios-1/) (Mobile)
- [Alder & Finch](https://kombai.com/gallery/inspirations/footer-web-225/) (Web)

## What is a footer?

A footer is the band at the bottom of every page of a site. It holds what the main navigation leaves out: secondary links grouped by topic, legal pages, social profiles and the copyright line. It works as a compact map of the site, so people who reach the end of a page can still go anywhere from there.

- Links sit in short labeled groups, like Product, Company and Help.
- A legal bar along the bottom carries the copyright, terms and privacy links.

## When to use footer

- **Every page of a site.** The same footer on each page, so legal and help links are always one scroll away.
- **Links that miss the navbar.** Careers, press, docs and policies people need, but rarely.
- **Required fine print.** Company registration, licenses and disclosures in regulated products.

## When not to use one

- **Main navigation.** Don't move key pages down here to tidy the navbar. People look for them up top.
- **Inside an app screen.** Product screens use tab bars or side navigation, not a marketing footer.
- **A dump of every link.** Dozens of columns turn into noise. Keep the groups short and named.

## Anatomy

1. **Brand block**: Logo and a one-line pitch
2. **Link groups**: Secondary links, grouped
3. **Social links**: Icons with text names
4. **Legal bar**: Copyright, terms, privacy
5. **States**: Link, current, folded, focus

## Variants

We sorted every footer design in the Kombai gallery and found six patterns.

### 1. Link columns

The default. Three to six labeled columns of links beside or under the logo, with a legal bar at the bottom.

- [Underscore](https://kombai.com/gallery/inspirations/footer-web-3/) (Web)
- [Kovent](https://kombai.com/gallery/inspirations/footer-web-26/) (Web)
- [Flintbox](https://kombai.com/gallery/inspirations/footer-web-234/) (Web)

### 2. Giant wordmark

The brand name set huge across the bottom edge, often cropped, under a small set of links.

- [Groundline](https://kombai.com/gallery/inspirations/footer-web-2/) (Web)
- [Pilo](https://kombai.com/gallery/inspirations/footer-web-27/) (Web)
- [Ovilla](https://kombai.com/gallery/inspirations/footer-web-28/) (Web)

### 3. With a newsletter signup

An email field sits in the brand column or its own block, sometimes with a discount for signing up.

- [Lowdeck](https://kombai.com/gallery/inspirations/footer-web-9/) (Web)
- [Cinderpost](https://kombai.com/gallery/inspirations/footer-web-226/) (Web)
- [Verdure](https://kombai.com/gallery/inspirations/footer-ios-2/) (Mobile)

### 4. Closing call to action

A last pitch with a button, in a card or a band, right above the links.

- [Footprint](https://kombai.com/gallery/inspirations/footer-web-10/) (Web)
- [Timbre](https://kombai.com/gallery/inspirations/footer-ios-8/) (Mobile)
- [Tradewell](https://kombai.com/gallery/inspirations/footer-ios-10/) (Mobile)

### 5. Contact footer

Studios and agencies lead with a big line like "Have a brief?", an email address and a few links.

- [Bracken Works](https://kombai.com/gallery/inspirations/footer-web-229/) (Web)
- [Daybreak Office](https://kombai.com/gallery/inspirations/footer-web-237/) (Web)
- [Cornerstone](https://kombai.com/gallery/inspirations/footer-ios-4/) (Mobile)

### 6. Minimal footer

A logo, a handful of links and the copyright, for small sites and single products.

- [Draftwell](https://kombai.com/gallery/inspirations/footer-web-19/) (Web)
- [Solvane](https://kombai.com/gallery/inspirations/footer-web-30/) (Web)
- [Nimblist](https://kombai.com/gallery/inspirations/footer-ios-20/) (Mobile)

## Where footers show up

### Product sites

Deep columns for product, resources and company pages, often with status and social links.

- [Aura](https://kombai.com/gallery/inspirations/footer-web-250/) (Web)
- [Nevara](https://kombai.com/gallery/inspirations/footer-web-24/) (Web)
- [Jorvo](https://kombai.com/gallery/inspirations/footer-web-22/) (Web)

### Regulated products

Banks, cards and wealth managers carry license lines, disclosures and footnotes under the links.

- [Endnote](https://kombai.com/gallery/inspirations/footer-web-12/) (Web)
- [Morrowcard](https://kombai.com/gallery/inspirations/footer-web-233/) (Web)
- [Copperline](https://kombai.com/gallery/inspirations/footer-web-248/) (Web)

### Online stores

Shop, help and store links, with a signup offer for a first order.

- [Solmere](https://kombai.com/gallery/inspirations/footer-web-227/) (Web)
- [Merrywell](https://kombai.com/gallery/inspirations/footer-web-242/) (Web)
- [Kubbly](https://kombai.com/gallery/inspirations/footer-ios-12/) (Mobile)

### Legal and help pages

Terms and privacy notices that end in a short footer of related policies and contacts.

- [Halfmoon](https://kombai.com/gallery/inspirations/footer-ios-17/) (Mobile)
- [Kestrel](https://kombai.com/gallery/inspirations/footer-ios-25/) (Mobile)
- [Halcyon](https://kombai.com/gallery/inspirations/footer-ios-9/) (Mobile)

## Footer vs similar components

| | [Footer](https://kombai.com/glossary/footer/) | [Navbar](https://kombai.com/glossary/navbar/) | [CTA band](https://kombai.com/glossary/cta-band/) | [Newsletter signup](https://kombai.com/glossary/newsletter-signup/) |
|---|---|---|---|---|
| Sits | At the bottom of every page | At the top of every page | Before the footer, once | Anywhere, often in the footer |
| Holds | Secondary links, legal, social | Main links and one action | One message and one button | An email field and a button |
| Best for | Reaching everything else | Moving between main sections | A last push to sign up | Growing a mailing list |

## Build notes

- Use a page-level <footer>. Outside article, aside, main, nav and section it becomes the contentinfo landmark.
- Footer links do not need a <nav>. If you add one, label it, like aria-label="Footer", so it differs from the main menu.
- Give each group a short heading and its links a real list.
- Name icon-only social links, like aria-label="Instagram".
- Mark the link to the page people are on with aria-current="page".
- On phones, stack the groups, or fold them into buttons with aria-expanded that open on Enter or Space.

## FAQ

### What should a website footer include?

The links the navbar leaves out, grouped by topic, plus the legal pages, the copyright line and social links. Add a newsletter field or a contact line only if you want people to act there.

### Should every page have the same footer?

Yes. WCAG 3.2.3 asks for navigation that repeats across pages to keep the same relative order, and a stable footer means people always know where to find terms, help and contact.

### How many columns should a footer have?

As few as cover the site. Three to six labeled columns is the common shape on product sites in the Kombai gallery, and small sites often manage with one row of links.

### Do footer links need a nav element?

No. MDN notes that footer links often do not need a <nav>. Use one for a large block of site links, and give it a label so it is easy to tell apart from the main menu.

## Related terms

- [Navbar](https://kombai.com/glossary/navbar/)
- [CTA band](https://kombai.com/glossary/cta-band/)
- [Newsletter signup](https://kombai.com/glossary/newsletter-signup/)
- [Side navigation](https://kombai.com/glossary/side-navigation/)

## References

- [MDN: The footer element](https://developer.mozilla.org/en-US/docs/Web/HTML/Reference/Elements/footer)
- [MDN: The nav element](https://developer.mozilla.org/en-US/docs/Web/HTML/Reference/Elements/nav)
- [WCAG 2.2: Understanding consistent navigation](https://www.w3.org/WAI/WCAG22/Understanding/consistent-navigation.html)
- [WAI-ARIA Authoring Practices: Disclosure pattern](https://www.w3.org/WAI/ARIA/apg/patterns/disclosure/)
